B2B Outbound

Sales Navigator

Definition

What is Sales Navigator?

LinkedIn's premium search and outreach product. Used for ICP-aligned prospect list building and account-based targeting. Most teams pair it with an enrichment tool to extract email addresses from profile data.

Related terms

Cross-linked concepts

Apollo

B2B prospecting database covering ~280M contacts with verified emails, phone numbers, and firmographic data. Used for ICP list-building and enrichment. The depth advantage over alternatives shows up in mid-market and enterprise tiers.

Same category