Templates that ship work.
Every template opens to its own page with the full content, plus a one-click branded HTML download you can save, print, share, or hand to a teammate. Each one is the actual artifact Xpand uses on live engagements.
GEO Content Checklist
Score any page across 22 GEO signals in under 30 minutes. The same audit Xpand runs before publishing.
llms.txt Starter Template
The exact llms.txt structure Xpand uses on xpandmedia.io. Copy, swap your entity facts, ship.
FAQPage + HowTo Schema Snippets
Validated JSON-LD you can paste today. The same schemas Xpand ships on every service and city page.
9-Point Tracking Audit
Find every broken event, double count, and silent attribution loss in 90 minutes.
ICP Builder Worksheet
Stop pitching everyone. The 12-field ICP definition that turns cold outbound into qualified meetings.
Cold Email Sequence Templates
The exact sequences Xpand ships for B2B outbound clients. Copy, swap your ICP context, send.
Email Deliverability Setup Checklist
Land in the inbox, not promotions. The exact infrastructure Xpand sets up before any cold-email campaign ships.
AI Qualification Prompt Pack
Score every inbound reply for fit and intent in 4 seconds. The prompts that power Xpand's AI lead routing.
n8n Weekly Reporting Workflow
Replace the Monday-morning reporting scramble with a 6am n8n workflow. Slack summary + PDF, sent before standup.
CRO Audit Template
The 30-point conversion audit Xpand runs before any CRO engagement. Find every leak in 60 minutes.
Landing Page Wireframe Pack
12 wireframes Xpand uses as starting points for landing-page builds. Hero structure, social proof flow, CTA cadence. all baked in.
AI Creative Brief Template
The single document that turns 'we need ads' into 30-50 production-ready variants per month.
Fractional CMO Scoping Doc
Lock the engagement before it starts. The 18 questions every fractional CMO and client should answer in week one.
30-Day Social Content Calendar
30 days of content. 4 pillars. 4 platforms. Built so you ship, not stare at a blank doc.
Marketing OKR Template
Stop running marketing on vibes. Quarterly OKRs that turn 'do better' into specific, measurable, accountable.
Growth Stack Setup Checklist
The exact stack Xpand sets up in week one of every engagement. Vendor list, integration order, gotchas.
Need a template we did not cover?
Tell us on the strategy call. If it is broadly useful, we will build it and add it to this library. credited to your team if you want.
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