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Performance marketing, GEO, AI automation, CRO, B2B outbound, AI creative, marketing strategy, and social media for Spanish SaaS, fintech, and DTC founders. Bilingual ES + EN, EU + LATAM ready.
Trusted across 20+ platforms
Formal partner status on every primary ad platform we run
We wire these into client stacks as the operating layer
AI engines we work with directly for citation and GEO
Why Spain
Spain is Southern Europe's #1 startup hub and the gateway to Latin America for European companies. Spanish founders increasingly target LATAM expansion alongside EU scaling. Xpand Media runs AI-native growth engines built for that bilingual + multi-region playbook with Spanish + English content production and channel coverage spanning EU and LATAM markets.
How we work in Spain
Spanish domestic content essential, but international expansion targets EN-default audiences. We handle both natively.
Spanish SaaS often expands into Mexico, Colombia, Argentina, Chile early. Different payment infrastructure, channel mix, and regulatory layers vs EU.
Strict-by-default EU compliance setup, same as Germany/Netherlands engagements.
Spanish B2B sells into Banco Santander, BBVA, IBEX 35-listed enterprise. 6-9 month evaluation cycles standard.
Founder pain points · Spain
Market data · €3B+ deployed in Spanish tech in 2025; Madrid + Barcelona anchor 80%+ of national VC. Home to Cabify, Glovo, Wallapop, Job and Talent, Voxel.
Pain 01
Spanish domestic + international expansion both required.
Pain 02
Different payment infrastructure, channel mix, regulatory layers.
Pain 03
6-9 month evaluation cycles for IBEX 35-tier buyers.
Pain 04
Spanish public sector ICT spending is massive but requires specialized GTM motion.
Where we are strongest in Spain
B2B SaaS
Series A-C
Vertical SaaS scaling Spain + LATAM + EU.
Fintech
Series A+
Banco de España-regulated platforms, embedded finance.
DTC + e-commerce
Series A+
Premium Spanish DTC scaling Spain + LATAM + EU.
EdTech
Series A+
Spanish-language edtech, professional development.
Market intelligence · Spain
Channel mix
Spanish B2B leans LinkedIn + Google Ads with strong Spanish-language SEO investment. DTC scales heavily on TikTok + Meta. LATAM expansion adds Google Ads + WhatsApp Business.
VC and accelerator ecosystem
Seaya Ventures, Kibo Ventures, Samaipata, K Fund, Bonsai Partners, Adara Ventures, Athos Capital. Strong corporate VC: Telefónica Ventures, BBVA, Santander InnoVentures.
How Xpand wins here
Spain has 200+ marketing agencies, mostly creative-led. Few combine bilingual ES/EN with cross-region (EU + LATAM) GTM. Xpand fills that gap.
What we run for Spain founders, CEOs, and business owners
Each one runs as a stand-alone engagement or as part of the full stack. Click any row to see the Spain variant.
Services for Spain
Each service has a Spain variant with country-specific intro and FAQ. Click into any service to see the Spanish-relevant playbook.
Who we work with in Spain
Engagements work best when the founder or marketing leader treats growth as a weekly system, not a quarterly project. Below are the Spanish ICP profiles that consistently produce the strongest results inside our model.
Free resources
16 free templates, 8 learning tracks, weekly playbook posts, and a 60+ entry FAQ. Everything we’d hand a new client on day one. Used by Spain founders, CEOs, and business owners across our portfolio.
16 production-ready templates for GEO, performance ads, outbound, CRO. Drop straight into your stack.
Get them freeStructured learning tracks across all 8 services. Built for founders and business owners, not students.
Start a trackHow we run growth ops in 2026. New post weekly. Real numbers, not theory.
Read the latest60+ answers. Pricing, scope, sectors, results timelines. The questions buyers ask before booking.
Browse allFAQ · Spain
Yes. Most Spanish engagements run for SaaS, fintech, DTC, and edtech companies based in Madrid or Barcelona. Operating model handles bilingual content and cross-region (EU + LATAM) GTM.
Yes. Native Spanish copy via partner translators. ES + EN bilingual capability for cross-region campaigns. LATAM-specific Spanish (Mexican, Argentine variants) where channel demands.
One of our most common Spanish engagement profiles. Multi-region campaigns covering Mexico/Colombia/Argentina/Chile. WhatsApp Business + LATAM-specific Google Ads + Spanish-localized creative.
B2B SaaS scaling Spain + LATAM + EU, fintech under Banco de España, DTC scaling multi-country, edtech serving Spanish-speaking markets. Less effective for purely-domestic SMB.
EU-region tooling, GA4 with consent-mode v2 + server-side, EU CRM data, Schrems II-compliant SaaS selection. Same strict EU defaults as Berlin/Amsterdam.
Service contracts via UAE entity. Payment in EUR or USD via wire or card. Most Spanish SaaS prefer EUR for domestic + EU operations and USD for LATAM and international.
Free audit
One call. Zero deck. We pull up your stack live, show you 3 quick wins and 3 structural issues, and tell you honestly if we are the right partner for founders, CEOs, and business owners in Spain. If not, we tell you who to call instead.