Outbound Pipeline on Autopilot agency in Stockholm.
Cold email, LinkedIn outreach, and AI-powered lead qualification. all connected to your CRM and optimized for booked demos. Built for Stockholm founders, CEOs, and business owners across SaaS, e-commerce, and tech.
TL;DR
We build cold email and LinkedIn outreach systems connected to your CRM. Domain infrastructure, AI-personalized sequences, and lead routing on autopilot.
Nordic tech capital — fintech, gaming, and B2B SaaS
Outbound Pipeline on Autopilot built for how Stockholm operators actually buy
Stockholm anchors Nordic tech and holds 70%+ of regional VC capital. Klarna, Spotify, Mojang, and a wave of next-gen fintech and gaming companies headquarter here. The Nordic founder culture is product-first — most founders ship excellent products but lag on distribution. Xpand brings the AI-native operating system as the GTM layer Nordic SaaS founders typically lack internally.
€4B+ deployed in Nordic tech in 2025; Stockholm holds 70%+ of regional VC. Home to Klarna, Spotify, Mojang.
Your sales team is spending 60% of their time on prospecting and 40% on selling. It should be the other way around. Your outbound is inconsistent: some weeks you send 200 emails, some weeks you send zero. Your reply rates are below 2%. And you have no system for following up with leads who showed interest but did not book.
The outbound pipeline on autopilot stack we configure for Stockholm founders, CEOs, and business owners
- Domain warming and inbox infrastructure setup
- AI-personalized email sequences using intent data and ICP research
- LinkedIn outreach systems (connection requests, DM sequences, profile optimization)
- Lead qualification and routing to your sales team or CRM
- Full attribution tracking from first touch to booked demo
- Ongoing optimization based on reply rates, booking rates, and pipeline generated
From audit to live in three weeks
01
ICP & Infrastructure
We define your ideal customer profile, warm your sending domains, and build the technical infrastructure for reliable inbox delivery.
02
Build & Launch Sequences
We write AI-personalized email sequences and LinkedIn outreach campaigns, then launch to your ICP list with full tracking in place.
03
Qualify & Optimize
Interested leads are qualified and routed directly to your CRM. We optimize sequences weekly based on reply rates and booking data.
What Stockholm founders run into
Small domestic market
Sweden alone isn't enough for SaaS scale. Multi-country EU GTM mandatory from year 1. Most Nordic founders expand to UK + DACH within 18 months.
Strong product culture, weaker GTM tradition
Most Nordic founders need outside operating help to ship distribution at the same level as their product.
EU regulatory environment
Schrems II + GDPR affects every analytics/data tool. Generic agency setups get killed by EU compliance.
Talent costs at parity with London
Fewer marketing operators per capita than UK. AI ops cover the gap and let Nordic SaaS scale headcount-light.
Founders default to product-led growth
Paid marketing + outbound + GEO are often missing pieces from Nordic GTM stacks. Adding them after PLG hits a wall is one of our most common engagement patterns.
How we reach buyers in Stockholm
Nordic B2B + gaming + fintech all heavily LinkedIn-driven; gaming and consumer-facing add TikTok and programmatic.
Outbound Pipeline on Autopilot in Stockholm
Does cold email still work?
Yes, but only if it is done correctly. The era of spray-and-pray is over. What works now is highly personalized, ICP-specific outreach with strong deliverability infrastructure. When those three things are in place. the right list, the right message, the right infrastructure. cold email consistently generates pipeline.
Do I need to provide the prospect list?
No. We build the list based on your ICP definition using intent data and account research. You tell us who your ideal customer is; we find them and personalize the outreach.
How do you avoid ending up in spam?
Deliverability is foundational. We handle domain warming, DNS setup (SPF, DKIM, DMARC), inbox rotation, and sending volume ramp-up. We monitor deliverability scores throughout and adjust before problems compound.
Do you work with Stockholm-based companies?
Yes. Most Nordic engagements run for SaaS, fintech, and gaming companies based in Stockholm. We also support Helsinki, Copenhagen, and Oslo-based operators remotely. Operating model handles multi-Nordic GTM where needed.
How does timezone work for Stockholm clients?
Default cadence is weekly Zoom reviews in Stockholm working hours (9am-5pm CET). Async work via Slack and Loom runs continuously. Dubai is 1-2 hours ahead, so the overlap is excellent for ops handoff.
Do you support Swedish or other Nordic languages?
Default operating language is English. Where channel demands it (organic SEO, certain paid campaigns), Swedish/Norwegian/Danish/Finnish content runs through partner translators.
What sectors fit best in Stockholm?
Fintech (especially payments and embedded finance), gaming, B2B SaaS scaling Nordic + UK + DACH, climate tech. Less effective for purely-domestic Swedish-only operations or very early pre-PMF companies.
Can you handle Stockholm-to-UK or US expansion?
Yes. Cross-region Nordic → UK + US is one of our common engagement profiles. Multi-region campaigns, cross-currency attribution, and senior strategist coverage in target market hours.
How does payment work for Swedish companies?
Service contracts via Xpand Media (XPAND ENTERPRISES - FZCO, UAE). Payment in EUR or USD via wire or card. Most Nordic SaaS prefer EUR billing for EU operations and USD for international. Retainer-based with quarterly review checkpoints.
Every service we run in Stockholm
Ready to ship outbound pipeline on autopilot in Stockholm?
20-minute strategy call. We audit, recommend, fit-check. No pitch.