Spinning up
Real engagements · Real numbers · Q1 2026
Six Q1 2026 engagement breakdowns from inside live Xpand work. Citation share lifts in Perplexity, CAC reductions on Snapchat + TikTok, hours saved per week on AI automation, reply rates on AI-qualified outbound, and conversion lifts on CRO. Where client names cannot be disclosed publicly, engagements are anonymized as sector + stage + region.
APAC · Q4 2025 - Q1 2026
Client · B2B SaaS · Series B
Singapore-headquartered vertical SaaS. The buyer was researching vendors in Perplexity before booking demos. Without entity authority work, the brand wasn't getting cited.
Share of citation
4% → 31%
Perplexity, 90 days
Median time-to-citation
41 days
across 5 engines
Inbound demo requests
+143%
from organic + AI-engine traffic
Cost per cited mention
$580
first 6 months
MENA · Q1 2026
Client · Fintech · Series C, DIFC-registered
Dubai DIFC-registered fintech. Operational coordination work was eating 30+ hours per week. AI Automation operating spine deployed in 90 days closed the gap.
Workflows live by week 13
12
AI Automation full deployment
Median hours saved per week
34
by month 3
CRM hygiene errors
-87%
weekly audit run automated
Response time on inbound leads
<2 min
AI-qualified routing
MENA · Q1 2026
Client · Saudi DTC e-commerce · Series A
Jeddah-based DTC brand scaling KSA and wider GCC. AI creative pipeline + Snapchat-first ad ops shifted CAC dramatically over the first quarter.
CAC reduction
-28%
months 3-6 vs pre-engagement baseline
Snapchat CPM reduction
-38%
AI creative volume
Creative variants per week
67
vs 12 baseline
TikTok view-through rate
+24%
3-second
Middle East · Q1 2026
Client · Israeli AI BPA consultancy · Seed
Tel-Aviv-based AI consultancy selling business process automation to IL small businesses. AI-qualified outbound + tight ICP screen produced reply rates 3x the global average.
Positive reply rate
11%
tight ICP, AI-qualified
Median time-to-signed
23 days
from first reply
Meetings booked
47
across 3 months
Pipeline generated
$340K
qualified ARR opportunity
Africa · Q1 2026
Client · South African SaaS exporter · Series A
Cape Town-based SaaS exporting to UK + US + AU. The Wikidata entity creation and editorial byline shift were the structural levers.
Perplexity citation share
4x lift
in 90 days
Wikidata entity status
Live
with 6 independent references
Cost per cited mention
$310
months 1-6
Inbound demo requests UK + US
+89%
from organic + AI
EMEA · Q1 2026
Client · UK fintech · Series B
FCA-regulated UK fintech. The 9-point CRO audit identified specific friction points on the pricing page. Three structural changes delivered the lift.
Pricing page CVR
+38%
30 days post-audit
Demo bookings
+44%
from pricing page traffic
Time-on-page
+2.1 min
median
Bounce rate
-22%
from organic
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