Performance Marketing agency in New York.
Full-funnel paid media managed for pipeline and revenue, not impressions. Google, YouTube, LinkedIn, and Meta under one operator. Built for New York founders, CEOs, and business owners across SaaS, e-commerce, and tech.
TL;DR
We manage Google, YouTube, LinkedIn, and Meta campaigns to booked calls and pipeline, not impressions. Full-funnel tracking and weekly revenue reporting included.
Eastern fintech, MarTech, and media-tech capital
Performance Marketing built for how New York operators actually buy
NYC concentrates fintech, MarTech, media-tech, and enterprise SaaS at scale. CAC sits among the highest globally. Enterprise sales cycles run 6-9 months and Wall Street-adjacent buyers compete with $200M-funded brands for the same attention. Xpand brings the AI-native operating system that lets $1M-$50M ARR companies execute at NYC quality without paying NYC-premium agency overhead.
$28B+ deployed in NYC tech in 2025; #2 US hub after SF Bay Area.
You are spending $10K-50K/month on ads but you cannot tell which clicks turn into revenue. Your agency sends pretty reports, but your demo calendar is still half-empty. Your tracking is broken, your attribution is guesswork, and every week you wait, your CAC goes up. Sound familiar?
The performance marketing stack we configure for New York founders, CEOs, and business owners
- Google Ads (Search, Shopping, PMax) optimized to booked calls and pipeline, not just clicks
- YouTube Ads for awareness and retargeting with creative that converts
- LinkedIn Ads for B2B demand gen targeting decision-makers at ICP accounts
- Meta Ads (Facebook and Instagram) for DTC, e-commerce, and retargeting
- Full-funnel tracking setup: GA4, GTM, server-side tagging, offline conversion import
- Weekly reporting tied to revenue metrics, not impressions
- Creative strategy and ad variant testing (30-50 variants per month)
From audit to live in three weeks
01
Diagnose
We audit your current setup and find the biggest growth levers.
02
Build & Ship
We build the pages, ads, automation, and creative you need in a focused sprint.
03
Optimize & Scale
We measure what worked, kill what did not, and scale the winners.
What New York founders run into
Highest US CAC outside SF
Performance must compound monthly. Single-channel paid breakthrough rarely survives NYC pressure beyond 4-6 weeks.
6-9 month enterprise sales cycles
Content + GEO + outbound must align across long buyer journeys. Pure paid plays don't close enterprise pipeline.
Talent costs scale brutal
NYC marketing ops at SF-parity prices. AI ops are the only path to headcount-light growth at $1M-$25M ARR.
Multi-state US privacy compliance
CCPA + 12 other state laws affect every analytics tool, email platform, and outbound sequence.
Wall St media adjacency
Founders compete for attention with $200M-funded brands spending freely on the same channels. Differentiation requires AI-native creative + content density.
How we reach buyers in New York
NYC enterprise SaaS leans LinkedIn-first; DTC and media-tech lean Meta + CTV — both stacks need AI-native creative production volume.
Performance Marketing in New York
How long until I see results?
Most clients see measurable improvements within 30 days. Full optimization cycles typically take 60-90 days for mature accounts.
What is the minimum ad budget?
We work best with clients spending $5,000+ per month on ads. Below that, the math on agency fees does not make sense for either of us.
Do you lock us into a long contract?
No. We work on rolling monthly agreements. If we are not delivering, you should not be stuck. That said, most clients stay 12+ months because the results compound.
How is this different from my current agency?
We report on pipeline and revenue, not clicks and impressions. We set up proper tracking before we touch a campaign. And we use AI to automate the reporting and optimization work that most agencies do manually.
Do you work with NYC-based companies?
Yes. Most US engagements run for NYC, SF, and Austin-based companies. NYC fintech and MarTech are common engagement profiles. Senior strategist on NYC business hours, async ops overnight from Dubai.
How does timezone work for NYC clients?
Default cadence is weekly Zoom reviews scheduled for NYC working hours (9am-6pm ET). Async work via Slack and Loom runs continuously. Strategic decisions never wait until tomorrow.
Do you handle multi-state US compliance?
Yes. CCPA + state-specific privacy laws are baked into our compliance setup. Analytics, email, and CRM tools are configured for state-by-state opt-out and proper data handling.
What sectors fit best for NYC engagements?
Fintech, MarTech, enterprise SaaS, media-tech, healthtech. Less effective for pure consumer-app companies pre-PMF or local NYC-only services.
Can you scale ad spend on NYC channels?
Yes. Largest US accounts manage $100k-$500k monthly across Google, Meta, LinkedIn, YouTube, programmatic, and CTV. Server-side tagging + AI-driven bidding handle this scale.
How does payment work for US companies?
Service contracts via Xpand Media (XPAND ENTERPRISES - FZCO, UAE). Payment in USD via wire or card. Retainer-based with quarterly review checkpoints. Standard NDA + service agreement on engagement start.
Every service we run in New York
Ready to ship performance marketing in New York?
20-minute strategy call. We audit, recommend, fit-check. No pitch.