Performance Marketing agency in Austin.
Full-funnel paid media managed for pipeline and revenue, not impressions. Google, YouTube, LinkedIn, and Meta under one operator. Built for Austin founders, CEOs, and business owners across SaaS, e-commerce, and tech.
TL;DR
We manage Google, YouTube, LinkedIn, and Meta campaigns to booked calls and pipeline, not impressions. Full-funnel tracking and weekly revenue reporting included.
Texas tech and the fastest-growing US founder migration hub
Performance Marketing built for how Austin operators actually buy
Austin absorbed the largest single founder migration in US tech history post-2020. The result: the fastest-growing US tech hub by founder density, with a tight community where referral-driven GTM matters more than anywhere except SF. Xpand brings the AI-native operating system to Texas SaaS founders who want SF-quality execution at price points local SaaS can sustain — without the SF-premium overhead.
$5B+ deployed in Austin tech in 2025; fastest-growing US tech hub by founder migration.
You are spending $10K-50K/month on ads but you cannot tell which clicks turn into revenue. Your agency sends pretty reports, but your demo calendar is still half-empty. Your tracking is broken, your attribution is guesswork, and every week you wait, your CAC goes up. Sound familiar?
The performance marketing stack we configure for Austin founders, CEOs, and business owners
- Google Ads (Search, Shopping, PMax) optimized to booked calls and pipeline, not just clicks
- YouTube Ads for awareness and retargeting with creative that converts
- LinkedIn Ads for B2B demand gen targeting decision-makers at ICP accounts
- Meta Ads (Facebook and Instagram) for DTC, e-commerce, and retargeting
- Full-funnel tracking setup: GA4, GTM, server-side tagging, offline conversion import
- Weekly reporting tied to revenue metrics, not impressions
- Creative strategy and ad variant testing (30-50 variants per month)
From audit to live in three weeks
01
Diagnose
We audit your current setup and find the biggest growth levers.
02
Build & Ship
We build the pages, ads, automation, and creative you need in a focused sprint.
03
Optimize & Scale
We measure what worked, kill what did not, and scale the winners.
What Austin founders run into
Massive influx of SF talent + capital
Local infrastructure (housing, ops talent) still catching up. Hiring marketers at SF parity is hard; AI ops cover the gap.
Texas regulatory environment is friendly but multi-state US compliance still complex
Federal + state-level (CCPA, CPRA, etc.) compliance affects every analytics + email decision.
Texas B2B buyers are pragmatic
Buzzword-heavy marketing falls flat. Specifics, numbers, and case studies matter more than aspirational copy.
Need to compete with SF/NY incumbents nationally
Austin SaaS sells into the same US channels as bigger-budget competitors. Differentiation through AI-native creative + content density.
Founder community is dense + closely connected
Referral-driven GTM matters more here than national average. Customer advocacy + community-first positioning compound.
How we reach buyers in Austin
Austin's tight founder community makes Twitter/X disproportionately powerful for B2B founder reach + GTM. Twitter is where Austin SaaS happens.
Performance Marketing in Austin
How long until I see results?
Most clients see measurable improvements within 30 days. Full optimization cycles typically take 60-90 days for mature accounts.
What is the minimum ad budget?
We work best with clients spending $5,000+ per month on ads. Below that, the math on agency fees does not make sense for either of us.
Do you lock us into a long contract?
No. We work on rolling monthly agreements. If we are not delivering, you should not be stuck. That said, most clients stay 12+ months because the results compound.
How is this different from my current agency?
We report on pipeline and revenue, not clicks and impressions. We set up proper tracking before we touch a campaign. And we use AI to automate the reporting and optimization work that most agencies do manually.
Do you work with Austin-based companies?
Yes. Austin engagements are a focus area, especially B2B SaaS in the $2M-$25M ARR range and AI startups competing with SF density. Senior strategist on CT business hours, async ops via Dubai overnight.
How does timezone work for Austin clients?
Default cadence is weekly Zoom reviews in Austin working hours (9am-6pm CT). Async work via Slack and Loom runs continuously. Strategic decisions never wait until tomorrow because Dubai is 9-10 hours ahead.
Do you understand the Austin founder community dynamics?
Yes. Austin's tight founder network means referral-driven GTM compounds disproportionately. We weight Twitter/X presence, founder content, and community engagement higher in Austin engagements than in NY or SF.
What sectors fit best in Austin?
B2B SaaS, AI startups, fintech (especially crypto-adjacent), climate/energy tech leveraging Texas's energy infrastructure. Less effective for very large enterprise procurement or pure consumer apps pre-PMF.
Can you compete with SF agencies on Austin engagements?
Yes. AI-native ops + senior strategists covering Austin specifically, with cost structure that matches what Austin $2M-$25M ARR SaaS can sustain. We don't have SF-premium overhead and don't bill SF-premium rates.
How does payment work for Texas companies?
Service contracts via Xpand Media (XPAND ENTERPRISES - FZCO, UAE). Payment in USD via wire or card. Standard NDA + service agreement on engagement start.
Every service we run in Austin
Ready to ship performance marketing in Austin?
20-minute strategy call. We audit, recommend, fit-check. No pitch.