Acted as Head of Marketing for an AI education platform launch. Built full marketing team, designed go-to-market strategy, configured marketing automation, and launched multi-channel campaigns from zero in four months.
AI IXX launched in a crowded market with no marketing department, no operational processes, no brand presence, and no proven go-to-market strategy. The task wasn't running a campaign—it was building everything that makes campaigns possible.
Built the full marketing function from team structure through go-to-market strategy. Hired and trained team covering creative, distribution, and analytics. Designed go-to-market for a platform needing to win attention against well-funded competitors in a fast-moving category.
Hired and onboarded marketing team with clear roles and scopes. Built operational infrastructure: content workflows, campaign management processes, reporting cadences. Configured marketing automation. Launched campaigns across search, social, and content channels from day one.
Measurable outcomes delivered across every key performance indicator.
Full marketing team hired and operational
Go-to-market strategy designed and launched
Multi-channel campaigns live from zero
Marketing automation configured and running
Content and community systems operational at handoff
They built the entire marketing function. We went from zero to operational in 120 days.
Founder
Founder & CEO · AI IXX
